PharmaBlue Labs

Role • Brand & Identity Design, Art Direction

Introducing PharmaBlue Labs, the disruptors in the biotech scene with a laser focus on revolutionizing skincare. This innovative startup is dedicated to crafting high-performance dermo-cosmetics tailored for often-neglected dermatological disorders, with a primary emphasis on Eczema and Psoriasis. The heart of PharmaBlue's brand identity is a nod to the ocean's healing prowess. Visualized through a captivating gradient, and a suite of colors including a deep, calming blue to refreshing teal and culminating in pristine white, the color scheme mirrors the tranquil expanse of the ocean meeting the horizon. The modern and minimalist logo, featuring two waves colliding, encapsulates the essence of PharmaBlue Labs – a harmonious blend of cutting-edge science and the soothing influence of the sea.